Emily Reynolds Bergh
Entrepreneur Leadership Network® Contributor
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6 Ways to Use the Power of Storytelling in Your PR Campaigns
It's not a new message, but it's an important message worth repeating to any business hoping to cultivate a lasting connection with existing and potential clients: Tell a story. This potent form of PR speaks to people much louder than advertising slogans, graphs and charts, or sales pitches.
Lo que debes y lo que no debes hacer para que tus posts en redes sociales llamen la atención
Que "todos lo hagan" no quiere decir que todos lo hagan bien. Aquí tienes algunos consejos sobre las mejores prácticas para tu contenido en redes sociales.
3 Metrics That Matter When Measuring the Success of Your PR Campaigns
ROI is always the goal in public relations. But did you know there are ways to measure it quantitatively rather than just assess it qualitatively? Here are some options to consider to automate and calculate the impact of your PR efforts.
The Best Way to Distribute Your Press Releases — PR Firm or Cheap Wire Service?
A press release is a press release, right? Wrong. For this critical asset that announces something vital about you or your business, you should know the differences between going the professional route and taking a lower-cost but usually less effective approach.
The Do's & Don'ts of Attention-Worthy Social Media Posts
Just because "everybody's doing it" doesn't mean everybody's doing it right. Here are some tips on best practices for your social media content.
The Step-by-Step Approach to Building a Branding Monopoly
There's a new route to growth: creating many different individual brands — all with their own names and identities — to make it rain all over the place, everywhere all at once, and cover more ground.
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